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Degrassi Brings in 1.2 Million Viewers on TeenNick

And now TeenNick’s press release on the movie’s record breaking premiere:

NEW YORK, July 21 /PRNewswire/ — TeenNick’s original two-hour Degrassi TV movie, “The Heat is On” (Monday, July 19, 9 p.m. ET), was a scorcher, setting a new record as the highest-rated and most-watched telecast in the net’s history with 1.2 million total viewers (+21% over the previous record-holder “Degrassi Goes Hollywood,” August 14, 2009 [977,000 P2+]).

“The Heat is On” also ranked as Monday night’s number-one rated telecast on all TV with teens 12-17 (4.2/665,000,+1300%) and females 12-17 (8.0/610,000, +1500%), besting the closest competitor (ABC Family’s The Secret Life of The American Teenager) by +23% and +33% respectively.

TeenNick also scored its most-watched week (7/12/10-7/18/10) ever with total viewers, fueled by the “Every Degrassi Ever” marathon, which posted high double-digit gains with teens 12-17 (+75%) and total viewers (+44%).

“The Heat is On” kicked off season 10 of Degrassi and the series’ six-week prime-time summer event, which features daily telenovela-style premieres every weeknight (Mondays-Thursdays at 9 pm ET now through August 26). Additionally, TeenNick will air a weekly two-hour encore of the week’s past episodes each Friday night (9-11 pm ET).
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4 Comments on “Degrassi Brings in 1.2 Million Viewers on TeenNick”

  1. OMG ERIN
    Whats the heat is on, Is it the same as degrassi takes manhattan ? OR like a bunch of episodes, i dont get teenick, so i dont know
    ANSWER PLEASE SOMEONE !

  2. OMG ERIN
    Whats the heat is on, Is it the same as degrassi takes manhattan ? OR like a bunch of episodes, i dont get teenick, so i dont know
    ANSWER PLEASE SOMEONE !

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